What’s my role in the shift to RevOps?
Hi Joe, I’m a marketing ops professional and I’ve just been told that my company is moving towards adopting a RevOps model. I actually think it’s a...
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How to Pitch a New Marketing Automation Platform to Your CIO
TLDR: Marketing automation platforms are difficult to insert and replace, impacting teams around the business. Your CIO can allocate personnel from IT and Data Science to help...
READ MOREThe New RP Explores the Frontiers of Marketing and Sales Operations
The New RP Explores the Frontiers of Marketing and Sales Operations Revenue Pulse (RP), one of the world’s premier marketing and sales operations agencies, is pleased to...
READ MOREHow Can I Avoid Having Dirty Data?
Hi Joe, I keep hearing about the cost and risk of having dirty data in your MOPs systems, but I’m not quite sure how to check if...
READ MOREHow Do I Manage New Requests From My Boss?
Hi Joe, My boss just reached out and wants us to try out a new project that we’ve never done before. I’ve never even heard of some...
READ MOREShould I Join a Remote MOPs Team?
Hi Jo, I’m in the market for a new job, and so many of the MOPs positions out there are for remote-first or international teams. To be...
READ MOREHow Do I Help My Parents Understand What I Do for a Living?
Hi Joe, I’m not sure if this happens to you, but every time I try to talk to my parents about what it is I do in...
READ MOREHow Can I Show My Leaders That MOPs Has More to Offer?
Hi Joe, I love my job in marketing ops, but I constantly feel that my time is spent on tactical tasks and putting out fires rather...
READ MOREWill I Offend Anyone if I Start Asking Questions?
Hi Jo, I’ve been feeling a little isolated in my marketing ops role lately. It often feels like I’m left to my own devices, and I...
READ MOREDoes It Make Sense to Build an International MOPs Team?
Hi Jo, I’ve been trying to decide whether I should take a different approach to hiring for our MOPs team. Having talked to some of my...
READ MOREI Wish I Knew CSS—Should I Learn It?
Hi Joe, I keep finding myself in situations where I wish I was proficient in CSS and HTML. Instead of waiting for one of our developers...
READ MORECan I Re-engage Closed Lost Opportunities?
Hi Joe, I’m curious: is there ever a time when it makes sense to reach out to closed lost opportunities? Our team just launched some new...
READ MOREI Need to Build a RevOps Function—Where Do I Start?
Hi Jo, I’m hoping you can help me. My executives have just tasked me with building out the RevOps function at our company, and I’m not...
READ MOREIs My Agency Charging Me Too Much for Emails?
Hey Joe, My team and I have been working with an agency to create our emails — but I’m worried that we may be paying too much....
READ MOREHow Do I Show My Boss My Value?
Hi Joe, I’m not sure what to do. As a MOPs professional, I do so much for the company and am always juggling a ton of...
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