Blog

Marketing and Sales Ops stories, strategies, and insights to help you reach your professional goals.

[Episode 13] We Made You a GPT

Episode 13 of Launch Codes is officially live! This week, Lauren (RP’s VP of Consulting) joins Joe to discuss: MQLs ar...

Launch Codes

Blog

[Episode 13] We Made You a GPT

MOPs and Data Science: How to Get the Green Light on Collaboratio...

How to Develop a New Process With Your MOPs Team

How Can I Take My Salesforce Skills to the Next Level?

[Episode 13] We Made You a GPT

The MOPs AI Advisor Custom GPT

How Can I Manage Projects More Effectively?

[Episode 12] AI Guidelines and Principles in MOPs

An Open Source Template for AI Guidelines and Principles in MOPs

[Episode 11] Drama at OpenAI

MOPs and Data Science: How to Get the Green Light on Collaboration

[Episode 10] The State of Marketing Ops 2023

How to Develop a New Process With Your MOPs Team

3 Ways To Train New MOPs Employees More Efficiently

[Episode 9] MOPs-Apalooza 2023

Brilliantly Simple CX Strategies for Customer Retention

How to Steer Sales Ops and Sales Enablement to Shared Goals

[Episode 8] Trust Issues & Privacy Concerns

How To Find The Right RevOps Reporting Tools

How Stakeholder Maps Streamline MOPs Onboarding

[Episode 7] Marketer Optimism Rebounds

How Do I Enhance Security in MOPs?

[Episode 6] Apple Fights UTM Tracking

Analyzing Marketo Data with ChatGPT

How to Talk With Your Boss About Learning Martech

[Episode 5] MOPs: The Next Generation

[Episode 4] B2B Sales and Marketing Disorder

How to Bridge the Gap Between Sales and Marketing Ops

What’s My Role in the Shift to RevOps?

[Episode 3] ChatGPT ‘See, Hear, Speak’

Manage Your Marketing Automation Platform Migration

[Episode 2] The AI Evolution Model

How Sales Leaders Can Improve Performance Management

How Do I Build a Marketing Ops Team?

[Pilot Episode] HubSpot INBOUND ’23 Recap

Why Data Hygiene in Sales Matters

How Do I Create a Webinar Campaign?

Is Lead Routing Right For Your Business?

Data Hygiene: Supercharge Your Marketo + Salesforce Databases

How Do I Show My Boss My Value?

Can Marketo & Dynamics be Excellent to Each Other – With Vertify...

How Can I Increase Data Integrity in My Organization?

The True Value of Agency Project Management

How to Guide Leadership Through “Shiny New Tool” Syndrome

Attribution – Your Value in Black and White

How Do I Evaluate New Pieces of Technology?

What Do Marketo’s Upcoming URL Changes Mean for You?

The Secrets to a Happy Consultant-Client Relationship

The MOPs Race to the AI Finish Line

How to Guide Your Hiring Team on MOPs Recruitment

How Should I Approach My First Days in Marketing Automation?

How to Work with an Agency: A Conversation with Marketing

How Do I Get Management to Listen to Me?

Help! I Have to Start Attribution

Is It Worth It? The Hidden Cost of New MarTech Tools

Lead Scoring: What Marketing & Sales Need to Know

AI Fatigue is Here

Staying Up To Speed

How Automation Can Benefit Sales Ops

Do I Have a Future in Marketing Ops?

How to Improve Data Hygiene in Sales Ops

Experiment #1: Defining Your True ICP With GPT

How Can Our Teams Create a Better Customer Journey?

Disrupt Or Be Disrupted

How Can I Get Sales & Marketing in Sync?

Explain the Value of Marketo to Your CEO (In Language They Understand)

Mastering Salesforce: A Must for MOPs Professionals

Exploring CPQ (Configure Price Quote) Solutions

Preparing For Radical Disruption

My Campaign Failed. How Do I Turn This Around?

How to Hire the Right MOPs Leader

I’m Starting a Job as an SDR. What Tech Should I Know About?

Why Investing in Marketing Operations Reduces Risk

What Essential Skills Do I Need When Starting in Sales Ops?

How Misaligned MOPs and Sales Ops Stifle Business Growth