Can I Re-Engage Closed Lost Opportunities?
Hi Joe, I’m curious if there’s ever a time when it makes sense to reach out to closed lost opportunities. Our team just launched some new features,...
READ MOREHey Jo,
I’ve been asked to manage a webinar campaign at work. It’s my first time taking charge of webinars, and I’m unsure of all the processes to account for and the information I need to gather.
Where do I start with webinars? What do I need to do to make this succeed?
Thanks,
Webinar Willa.
Willa, thanks for writing in. Putting a webinar campaign together for the first time isn’t always easy, but it’ll be a rewarding experience and a good step forward in your role.
From my time working on webinars over the years, I’ve found there to be a pretty low general awareness from other stakeholders towards the demands of webinar campaigns and preparation required. Before you can start to build a registration page, the concept of your webinar needs to be compelling and the strategy solid.
So, before focusing on anything technical, take some time to clarify the fundamentals; your manager and team are there to help. Here are some of the key points to establish:
Hi Joe, I’m curious if there’s ever a time when it makes sense to reach out to closed lost opportunities. Our team just launched some new features,...
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